Essential to our success is our proprietary, award-winning Mercury technology platform. As clever as the technology is, it is how we use and apply the technology that brings the magic to our campaigns.
A key point of differentiation for us is our in-house technology team. The team are committed to developing new tools and solutions to support our Paid Search and display advertising specialists.
Our Mercury technology platform provides our Paid Search specialists with unrivalled levels of detail and insight, and enables us to deliver on our promise to clients, which is to drive a step-change in online performance.
our technology enables us to:
Deliver optimum ROI We are able to continually over deliver for our clients through better insight and knowledge of how a campaign is performing. Read some of the nice things our clients have said>>
Provide valuable insights With detailed insight into consumer purchasing behaviour we are able to help our clients make more informed business decisions. Read our success stories>>
Effectively integrate Using the latest attribution tools we are able to integrate online activity with all other marketing channels to achieve a truly customer-centric approach to marketing. Read more about our thinking>>
Monitor the competition With deep industry insights of a client's competitor landscape we can provide our clients with valuable information for on-going strategic planning. See our approach>>
Respond immediately With real-time insights we can act quickly and nimbly to new business opportunities and potential threats for our clients. See our latest case studies>>