By Pavitra Kumar, Marketing Executive, Net Media Planet

Sri Sharma, Managing Director, Net Media Planet attended and spoke at the A4U Expo Europe in Amsterdam last week. Being a part of the International Super Affiliate Panel and holding a session of his own Sri benefitted from meeting some experts from the industry and also shared his own experiences in Paid Search.

Sri Sharma was a panellist at the Super Affiliate Panel on Day 1 with Pascal Fantou and Marcus Tandler. The panel discussion revolved around how different panelists had developed their businesses into Super Affiliates. Sri received excellent feedback from the audience and panellists on having built a very professional and credible business.

One of the most interesting questions posed to Sri at the panel was about how he would approach Paid Search or Affiliate Marketing in different countries. Explaining that different countries not only have different language and cultural needs but their markets are also different, Sri emphasised the need for local consumer behaviour knowledge of the market, language and local Paid Search expertise.

On Day 2, Sri gave one of the most successful presentation’s at the A4U Expo Europe 2009 on ‘Proven Strategies to Earn More ROI from your Paid Search Campaigns’. It was great to present a session that people really wanted to attend and a full house! To watch the presentation and learn tactical tips on how to improve your Paid Search ROI and profits as an affiliate from one of the largest Paid Search companies, Net Media Planet click here!

“The A4U Expo Europe was a great event! It was very exciting to meet successful affiliates and merchants and some of the industry’s experts such as Dave Naylor, Dixon Jones and Marcus Tandler. The event was especially interesting because of its European context as we not only got to learn from successful businesses across Europe but also had the opportunity to share our perspective pan Europe,” said Sri Sharma.