Blog

featured article

Improving brand awareness and direct response with YouTube Video Targeting

Improving brand awareness and direct response with YouTube Video Targeting

July 29th, 2010 by Matthew Ncube

YouTube is the largest video community online and I have been working on ways to engage users on the platform in the campaigns I run for our existing clients. The ad formats are non-intrusive and Google recently released a new tool to effectively target the audience on a wide range of interest levels...

read more

blog articles

A new way to get cheaper PPC traffic: Google Image Search Ads

A new way to get cheaper PPC traffic: Google Image Search Ads

July 22nd, 2010 by Matt Holland

On Tuesday, Google held a special event in San Francisco where they announced their latest innovation: Google Image Search Ads.  Google have revamped their Google Images product and have now...

read more

World Cup Mania at Net Media Planet!

World Cup Mania at Net Media Planet!

July 14th, 2010 by Pavitra Kumar

The World Cup 2010 with its glorious victories and dampening losses has been the thing at Net Media Planet this summer. We all came together to play a sweepstake which added much colour to watching...

read more

Google Launches Seller Extension Ratings on PPC Ads

Google Launches Seller Extension Ratings on PPC Ads

July 7th, 2010 by Matt Holland

Last week, Google announced the launch of a new product extension called, Seller Extension Rating on Google AdWords. This new feature will make it easier for users to identify highly-rated...

read more

Net Media Planet’s Summer celebrations at the Hempel Hotel

Net Media Planet’s Summer celebrations at the Hempel Hotel

July 1st, 2010 by John Hillman

I think we’re all agreed that this summer has so far been a little bit special: Warm summer evenings, no rain at Glastonbury, Andy Murray sailing through to the Wimbledon semis without a whiff of a...

read more

Did you see a drop in your PPC traffic yesterday?

Did you see a drop in your PPC traffic yesterday?

June 30th, 2010 by Matt Holland

I was interested to see the post on Google's Blog yesterday that the Google AdWords system was down for 3 hours yesterday at 9.15pm (GMT) and there were no ad's shown in Google search results or in...

read more

Google’s Latest Innovation: Google ACE

Google’s Latest Innovation: Google ACE

June 30th, 2010 by Matt Holland

At Net Media Planet we make sure we keep up with the latest developments from Google and I am pleased that we are now one of the preferred partners to test out Google’s latest innovation: Google...

read more

Big Changes in Google’s PPC Yesterday!

Big Changes in Google’s PPC Yesterday!

June 25th, 2010 by Matt Holland

At Net Media Planet we pride ourselves on always being up to date with the latest new developments and innovations in the Search Marketing Industry. In light of this we would like to draw your...

read more

Google ‘Related to’ Ads Appearing on Brand Terms

Google ‘Related to’ Ads Appearing on Brand Terms

June 24th, 2010 by Matt Holland

It was unveiled recently that Google have been testing ‘related to’ ad’s in their result pages. We thought this new innovation was a great idea from Google when we saw these related ad’s...

read more

Net Media Planet competes in the Crisis Square Mile Run

Net Media Planet competes in the Crisis Square Mile Run

June 15th, 2010 by Peter Moore

The Crisis Square Mile Run Last Thursday evening six members of the Net Media Planet team took part in Crisis’ annual Square Mile Run. The seven kilometre route criss-crossed the Thames and...

read more