Blog

featured article

5 Tips for Expanding Internationally with Paid Search

5 Tips for Expanding Internationally with Paid Search

April 23rd, 2014 by Nirmala

With many UK brands now seeking growth through international expansion, we take a closer look at how brands can successfully expand their international operations with Paid Search and Display. Focusing on international campaign management and execution, this article offers our top tips on running...

read more

 

blog articles

Case Study: Building a new customer base in the UK

Case Study: Building a new customer base in the UK

April 16th, 2014 by Carolyn

We are pleased to share a new case study of our work with well-known international travel brand, Sunweb. Adopting a new approach, we integrated Paid Search and Display advertising to help effectively...

read more

 
Channel crossing: creative offline to inform online

Channel crossing: creative offline to inform online

April 1st, 2014 by Craig

As Paid Search and Display advertising specialists we are passionate about running great campaigns, and are always looking to see how we can drive even more performance from them. So, when a fashion...

read more

 
Changes to ecommerce in Russia – the essential update

Changes to ecommerce in Russia – the essential update

March 26th, 2014 by Carolyn

  Over the previous few weeks there has been much written in the media about the proposed legislative changes on international imports in Russia.   Russia presents sizeable...

read more

 
Simpler Shopping On Mobile

Simpler Shopping On Mobile

March 19th, 2014 by Leonie

Google’s Product Listing Ads (PLAs) are beginning to play a major role in the digital marketing strategies of retail brands. Over the past year they have soared in popularity, and this growth looks set...

read more

 
Yandex launches new site for international advertisers

Yandex launches new site for international advertisers

March 11th, 2014 by Carolyn

  As a valued business partner of Yandex, the market leading Russian search engine, we are pleased to support the launch of their new website,...

read more

 
Net Media Planet joins Global Search Marketing Panel

Net Media Planet joins Global Search Marketing Panel

March 4th, 2014 by Carolyn

This week, Net Media Planet continues its international speaking road show, as it joins Yandex and Baidu’s European business partner, CharmClick on an international Search marketing panel hosted by...

read more

 
Net Media Planet speak alongside Yandex and Baidu in New York

Net Media Planet speak alongside Yandex and Baidu in New York

February 27th, 2014 by Luke Judge

We are delighted to have been invited to speak at the upcoming Third Digital Marketing and gTLD Strategy Congress on 3rd March 2014 in New York. In hosting the panel discussion, we will be joined by...

read more

 
Understanding the new Google Shopping changes

Understanding the new Google Shopping changes

February 26th, 2014 by Carolyn

Google recently announced the launch of a new campaign type for Google Shopping. This new update will fundamentally change the way in which Product Listing Ad (PLA) campaigns are...

read more

 
Net Media Planet adds to Performance Marketing Guide

Net Media Planet adds to Performance Marketing Guide

February 25th, 2014 by Carolyn

PerformanceIN’s new Performance Marketing Guide 2014, with contribution from Net Media Planet, was launched this week. Now in its third edition, the Performance Marketing Guide is PerformanceIN’s...

read more