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The Opportunities and Limitations of the “Buy Now” Button

The Opportunities and Limitations of the “Buy Now” Button

February 20th, 2015 by Lisa

  The “Buy Now” button is making waves across the digital retail world, allowing users to purchase products online without being redirected to a retailer’s website.   Last year both Twitter & Facebook announced they would be adding “Buy Now” buttons to their own...

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blog articles

The Complete Guide to Performance Marketing

The Complete Guide to Performance Marketing

February 9th, 2015 by Lisa

  The Performance Marketing Guide 2015 acts as a whistle-stop tour for any advertiser, agency or publisher looking to apply a performance angle to their existing marketing...

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Affiliates Take a Swing at Crazy Golf

Affiliates Take a Swing at Crazy Golf

February 4th, 2015 by Lisa

  In keeping with our traditional event to bring out the competitive spirit of our partners (previous events include table tennis, bowling and Foosball), we took to the golf course for a game of...

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What the Future Holds for Online Display Advertising

What the Future Holds for Online Display Advertising

January 26th, 2015 by Lisa

On the 22nd of January, Net Media Planet’s Sri Sharma and Andrew Turner joined PerformanceIN for an exclusive webinar on Display Advertising: What to Expect in 2015.   As the fastest growing...

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2014 Christmas Sales Trends and Insights

2014 Christmas Sales Trends and Insights

January 21st, 2015 by Russell

This Christmas just passed, the UK saw some interesting and rather unexpected shopping trends. The rate at which consumers purchased online seemed to outpace even what the most experienced retailers...

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Join Our Free Display Advertising Insights Webinar

Join Our Free Display Advertising Insights Webinar

January 15th, 2015 by Lisa

Display Advertising: What to Expect in 2015 Date: Thursday, 22 January 2015 at 2:00 PM (GMT) Featuring: CEO, Sri Sharma & Head of Display Sales, Andrew Turner     Net...

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5 Digital Predictions for 2015

5 Digital Predictions for 2015

January 7th, 2015 by Sri

  After 2014's year of digital growth, another exciting year awaits with opportunities in abundance. Here are my 5 predictions to help brands take full advantage of the year ahead. Best of...

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A Look Back at 2014

A Look Back at 2014

December 29th, 2014 by Lisa

This year has been a year of growth not just for Net Media Planet (NMP) but for the digital marketing industry. The past year has held great advancements in technology, tracking and advertising...

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6 Ways to Make the Most Out of Your Click-To-Call Campaigns

6 Ways to Make the Most Out of Your Click-To-Call Campaigns

December 17th, 2014 by Shirley

  With the advent of Google AdWords’ Enhanced Campaigns and unified device targeting, managing the bids of a pure click-to-call campaign can be a tricky balancing act. Here are 6 top tips,...

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The Future is Dynamic

The Future is Dynamic

December 10th, 2014 by Lisa

Google AdWords has now added Dynamic Text Ads and they’re getting great results.   This ad format allows you to retarget potential customers who have been to your website and looked at a...

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