Blog

featured article

Bing Announces Import Updates to Support for Google’s Upgraded URLs

Bing Announces Import Updates to Support for Google’s Upgraded URLs

April 21st, 2015 by Shirley

  Bing has been busy over the past few months implementing new updates in an attempt to create a more “seamless and efficient” user experience for advertisers who import their campaigns from Google AdWords.   Just last March Bing Ads implemented their Unified Device Targeting, which...

read more

 

blog articles

How Creativity Can Benefit Your PPC Campaign

How Creativity Can Benefit Your PPC Campaign

April 15th, 2015 by Lisa

Have you Googled yourself recently? There’s no shame in admitting it. In fact, you’d be in the majority. Over half of Internet users have searched for themselves online. However, you may be asking...

read more

 
Net Media Planet Shortlisted for ‘Digital Marketing Campaign of the Year’

Net Media Planet Shortlisted for ‘Digital Marketing Campaign of the Year’

April 14th, 2015 by Lisa

  Net Media Planet has been shortlisted for 'Digital Marketing Campaign of the Year' at the BT RetailWeek Tech & eComm Awards 2015. The ceremony is to take place on the 10th of June at the Hilton...

read more

 
Omni-Channel Marketing Solution Shortlisted for Brand Republic Digital Awards

Omni-Channel Marketing Solution Shortlisted for Brand Republic Digital Awards

April 10th, 2015 by Lisa

  After judges sifted through over 500 entries we are extremely honoured to be able to announce that we have been shortlisted for the Brand Republic Digital Awards 2015. Our omni-channel approach...

read more

 
Bing’s Unified Device Targeting: Everything You Need to Know to Prepare for Monday

Bing’s Unified Device Targeting: Everything You Need to Know to Prepare for Monday

March 18th, 2015 by Lisa

Last October Bing Ads launched tablet-related device targeting changes, which unified tablet and PC as a single device target. That meant that all campaigns targeting PCs would also target tablets and...

read more

 
European Search Awards Recognises Net Media Planet for 2015 Shortlist

European Search Awards Recognises Net Media Planet for 2015 Shortlist

March 16th, 2015 by Lisa

  The European Search Awards have released their 2015 Shortlist, and we are excited to announce that our campaign on real-time demographic bidding has been shortlisted for the Campaign Innovation...

read more

 
What Will Google’s Upgraded URLs Mean for Advertisers?

What Will Google’s Upgraded URLs Mean for Advertisers?

March 13th, 2015 by Lisa

Last week Google announced that they would be introducing improvements to AdWords’ URL management. The new feature is called Upgraded URLs, and is currently available for those who wish to manually...

read more

 
We’ve Been Shortlisted for the 2015 Performance Marketing Awards!

We’ve Been Shortlisted for the 2015 Performance Marketing Awards!

March 3rd, 2015 by Lisa

  We are excited to announce that Net Media Planet has been shortlisted for 3 awards at the 2015 Performance Marketing Awards: Best Agency-Led Performance Marketing Campaign, Best Paid Search...

read more

 
Life Style Sports Increases Revenue by Improving Customer Mobile Experience

Life Style Sports Increases Revenue by Improving Customer Mobile Experience

March 3rd, 2015 by Lisa

  It cannot be denied that for many of us mobile phones have become an integral part of our everyday lives. They allow us to go shopping without leaving the house, pay bills without going to...

read more

 
The Opportunities and Limitations of the “Buy Now” Button

The Opportunities and Limitations of the “Buy Now” Button

February 20th, 2015 by Lisa

  The “Buy Now” button is making waves across the digital retail world, allowing users to purchase products online without being redirected to a retailer’s website.   Last...

read more