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Bing’s Unified Device Targeting: Everything You Need to Know to Prepare for Monday

Bing’s Unified Device Targeting: Everything You Need to Know to Prepare for Monday

March 18th, 2015 by Lisa

Last October Bing Ads launched tablet-related device targeting changes, which unified tablet and PC as a single device target. That meant that all campaigns targeting PCs would also target tablets and vice-versa.   Now just as Google has announced the launch of Upgraded URLS, Bing has made their...

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European Search Awards Recognises Net Media Planet for 2015 Shortlist

European Search Awards Recognises Net Media Planet for 2015 Shortlist

March 16th, 2015 by Lisa

  The European Search Awards have released their 2015 Shortlist, and we are excited to announce that our campaign on real-time demographic bidding has been shortlisted for the Campaign Innovation...

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What Will Google’s Upgraded URLs Mean for Advertisers?

What Will Google’s Upgraded URLs Mean for Advertisers?

March 13th, 2015 by Lisa

Last week Google announced that they would be introducing improvements to AdWords’ URL management. The new feature is called Upgraded URLs, and is currently available for those who wish to manually...

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We’ve Been Shortlisted for the 2015 Performance Marketing Awards!

We’ve Been Shortlisted for the 2015 Performance Marketing Awards!

March 3rd, 2015 by Lisa

  We are excited to announce that Net Media Planet has been shortlisted for 3 awards at the 2015 Performance Marketing Awards: Best Agency-Led Performance Marketing Campaign, Best Paid Search...

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Life Style Sports Increases Revenue by Improving Customer Mobile Experience

Life Style Sports Increases Revenue by Improving Customer Mobile Experience

March 3rd, 2015 by Lisa

  It cannot be denied that for many of us mobile phones have become an integral part of our everyday lives. They allow us to go shopping without leaving the house, pay bills without going to...

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The Opportunities and Limitations of the “Buy Now” Button

The Opportunities and Limitations of the “Buy Now” Button

February 20th, 2015 by Lisa

  The “Buy Now” button is making waves across the digital retail world, allowing users to purchase products online without being redirected to a retailer’s website.   Last...

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The Complete Guide to Performance Marketing

The Complete Guide to Performance Marketing

February 9th, 2015 by Lisa

  The Performance Marketing Guide 2015 acts as a whistle-stop tour for any advertiser, agency or publisher looking to apply a performance angle to their existing marketing...

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Affiliates Take a Swing at Crazy Golf

Affiliates Take a Swing at Crazy Golf

February 4th, 2015 by Lisa

  In keeping with our traditional event to bring out the competitive spirit of our partners (previous events include table tennis, bowling and Foosball), we took to the golf course for a game of...

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What the Future Holds for Online Display Advertising

What the Future Holds for Online Display Advertising

January 26th, 2015 by Lisa

On the 22nd of January, Net Media Planet’s Sri Sharma and Andrew Turner joined PerformanceIN for an exclusive webinar on Display Advertising: What to Expect in 2015.   As the fastest growing...

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2014 Christmas Sales Trends and Insights

2014 Christmas Sales Trends and Insights

January 21st, 2015 by Russell

This Christmas just passed, the UK saw some interesting and rather unexpected shopping trends. The rate at which consumers purchased online seemed to outpace even what the most experienced retailers...

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